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Level 3

Graphic Communication A-level

COURSE OVERVIEW

Graphic communication conveys information and ideas through visual means. The critical element for a graphic designer is the effective communication of a message or idea through the organisation of images and words. Graphic designers need to understand user and audience needs and how they respond to various forms of visual communication.

Graphic Communication course content:

• Advertising

• Communication Graphics

• Design for print

• Digital Design

• Illustration

• Multimedia

• Packaging design

• Product Identity

• Typography

Drawing and other materials processes:

Drawing in the context of graphic communication forms an essential part of the development process from initial idea to finished product; from rough sketches to diagrams setting out designs, including digital drawings. Students should use a variety of tools and materials, as appropriate, for recording their surroundings and source materials.

Contextual understanding and professional practice: Students should incorporate contextual investigation and

translation as inspirational starting points for their development work. They will consider the work of others and use understanding gained to inform the progression of their own personal creativity.

When undertaking work in graphic communication, students will be required to engage with:

• A range of materials and tools for graphic communication, including, where appropriate, digital media.

• Ways in which information and ideas can be effectively communicated through an organisation of images and words.

• How audiences may respond to the use of words, images and formal elements, with particular reference to colour, shape and composition.

• The basic typographical and layout requirements for digital and print-based products.

• Historical and contemporary themes and sources.

A range of teaching and learning styles is used during the course.

Group briefings, slide shows, practical demonstrations, research tasks, discussions, group and individual critiques.

For much of the course you are working on individual, practical projects. Mac based ICT or research based tasks also occur on the course. 1:1 support is available to all students.

FURTHER INFORMATION

You need a minimum of five GCSEs at 9-4, including grade 4 in English Language, Maths and an Art based subject.

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Financial support

The applicable fees for this course, including any available discounts, will be listed in the information above.

How to apply

Once you have created an account, you can easily apply to your chosen course and track the status of your application at any time.

HOW THE APPLICATION PROCESS WORKS

Step 1

Set Up Your Account

You’ll be prompted to create an account which will allow you to log in to our Application Tracker website whenever you wish. This will provide you with important information and you can also track the progress of your application.

Step 2

Apply

Complete each step of the application form and then submit your completed form. We’ll let you know when we’ve safely received it with an acknowledgement email.

Step 3

Application Review Meeting

Before offering you a place at college, we’ll meet with you (either in person, by telephone or online). We’ll send you a link to our booking page where you can select a time that’s convenient for you.

Step 4

Accept Your Place

Offers will be sent to you via the email address you have provided. The offer will be conditional, based on predicted GCSE grades. You’ll need to accept your offer within 14 days to secure your place.

Step 5

What next?

Once you receive your GCSE results, you’ll need to get in touch with the college to inform us of them and start your enrolment process.

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